Overview
Design system for a mid-size architecture firm — grids, editorial templates, and client-facing document standards.
Form & Field is a 22-person architecture studio that had grown faster than its internal systems could keep up with. Proposals looked different depending on who assembled them. Presentations had three competing type styles. Client reports had no consistent hierarchy.
The engagement started with an audit — cataloguing every document format, every template, every place where the brand was being interpreted rather than applied. Forty-one document types across six departments.
The resulting system reduced that to twelve base templates, two type scales, a rigorous grid, and a single shared asset library. Visual standards documentation was written directly for the studio's non-designer staff — the people who would actually maintain it.